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Our History

“Very Smart Folks”
Rory Cellan-Jones, BBC Technology

DigitallyEngaged isn't a typical marketing agency. In fact, we're not an agency at all.

Started in 2012 as a way to help people understand the changing online marketing landscape, we've grown into one of the UK's leading marketing strategy consultancies.

Our first project over the London 2012 Olympics captured mainstream attention and, in just 6-short weeks, we delivered a campaign that reached more than 2.5m people, won fans and headlines around the world, and saw us awarded the silver medal in the BBC's “Social Media Olympics” - second only to the official @TeamGB campaign itself.

It's been ten years since then, and our unique approach to marketing still underpins every strategy we design, every headline we win and every successful campaign we launch.

Our Mission

Back in 2012, we launched with one goal - to give people the skills and confidence they need to get the best from online marketing.

It's a mission that we're incredibly proud of and, if we're honest, one that surprises a lot of people - especially in the industry.

It's why we share our research and results. It's why we published the framework we created and help people use it themselves. It's why created a City & Guilds Apprenticeship to train the next generation of marketers. It's why we're happy to guest on podcasts or take the stage. And it's why we created the #TeamDE Academy to share what we've learned with anybody who can use that to get better results from their own campaigns.

Nobody can know everything about every part of online marketing. But together, we really can change the world.

Our Founder - Adam Naisbitt FCIM FRSA

“One of the UK's leading marketers”
The Chartered Institute of Marketing

Adam founded DigitallyEngaged in 2012 after a three year project exploring how psychology, behavioural economics and technology overlap and influence how people engage with traditional marketing.

Today Adam splits his time between campaign design, coaching clients and creating content for the #TeamDE Academy, and he speaks regularly about online marketing as a guest on podcasts and industry panels.

He is a Fellow of the Chartered Institute of Marketing (FCIM) and the Royal Society for the Encouragement of Arts, Manufacture and Commerce (FRSA), and you can find him on LinkedIn and Medium where he writes about lessons he's learned over the past 20 years.

Connect on LinkedIn | Follow on Medium

Frequently Asked Questions

Have a question? We've shared answers to some of the most common enquiries below. And, of course, feel free to get in touch. We're happy to help.

What makes DigitallyEngaged different?

There are three things worth mentioning - 1) we focus exclusively on our speciality - marketing strategy, 2) we have a unique approach to marketing which underpins all of our campaigns, and 3) our work is based on extensive first-hand research and testing.

What does your research cover?

Our work is built on four primary areas of research - traditional marketing, consumer psychology, behavioural economics and marketing technology.

Do you have an agency side?

Whilst we do a small amount of tactical work in-house, we don’t offer any traditional agency services. We believe the scope of marketing is too big for any one company to do everything to a high level, so we work with external partners who are able to offer a high level of expertise in their specific area of marketing.

Can I be an agency partner?

We’re always looking for new partners to support our clients. Please use the form below to introduce yourself and what you’re able to offer, and one of our team will get in touch with you.

Are you currently recruiting?

We are not currently recruiting. We update our LinkedIn profile with any job and/or consulting opportunities, so please follow us there if you’re interested in working with us.

It’s probably worth us mentioning that we do not work with recruitment consultants or agencies.

Can I book a speaker/guest?

Absolutely. We have a lot of experience in delivering keynotes/workshops/guest content and would love the chance to develop a proposal for you.

We’re also currently looking for opportunities to spread the word about our upcoming #TeamDE Academy launch. If your audience overlaps with ours (SME owners/marketers looking to design/manage a successful marketing campaign), we would likely support you for free.

Why do you not have social media?

One of the pieces of advice we give is that businesses need to focus on the right channels. As our own clients have been unlikely to come through social media, we have never invested in building out those channels.

However, our new #TeamDE Academy is being built to help SME owners and marketers, so we’ve launched new social media channels (@byTeamDE on all platforms). We’ll start to publish content through them in September.

Can I contribute content?

We’re only accepting content for the #TeamDE Academy from our Partners and people we approach directly. If you are interested in becoming a Partner, please use the form below to introduce yourself and what you’re able to offer, and one of our team will get in touch with you.

Why DigitallyEngaged?

We've been catching the eyes and winning the hearts of people around the world for over ten years. Which means today, you can trust that your marketing - and your results - are in safe hands.

The first campaign built on the Digital Engagement Framework™ reached over 2 million people and won headlines worldwide in just 6 weeks.
Since Adam has been advising us we have seen very positive growth in our business. I have no hesitation in recommending DigitallyEngaged.

Mike Rhodes,
Client
Over the 2012 Olympics the BBC voted our team the second best social media team in the world - second only to the @TeamGB official campaign!

BBC News
Adam was recommended to me as a guest speaker. He delivered a fantastic session to our 60 Entrepreneurs. He is so knowledgeable and forward thinking and this shone through in his talk.

Steve Chown,
Client
I was recently given the opportunity to hear Adam speak and was absolutely blown away. He was engaging throughout and had the entire audience captivated and hooked on his every word.

Darren Smith,
Delegate
"One of the UK's leading online marketers"

Chartered Institute of Marketing
Adam’s knowledge and expertise in marketing is second to none. His ability to make marketing simple and easy to understand through the framework he and his team have developed is excellent.

Andrew Metcalfe,
Client
Adam presented to a very tough crowd! From the outset he had our whole attention and delivered impressive insight into marketing, everything was backed up with analysis, thinking and real-world examples.

Phill Rodgers,
Delegate
There’s no jargon or hype. Instead, with Adam there are ideas, enthusiasm, and smart thinking.

Adam Moore,
Client
"Tech Genius"

The Independent
Adam's clear and detailed explanation has helped us take a huge step forward in our understanding around what we need to do.

Peter Rice,
Client
Adam's training is so easy to understand with great practical tools and insights as to how to market your individual business. Couldn't recommend enough - 5 stars!

Laura Phelan,
Delegate
What can I say? I'll definitely use Adam's expertise again. As a logical person myself Adam has restored my faith with engaging creative professionals to get outstanding results!

Angela Armstrong PhD,
Client
In 2016 we worked with City & Guilds to develop a new Apprenticeship Programme based on the Digital Engagement Framework™
From social media marketing to business building, from solid business ethics through to entrepreneurship, Adam has it all.

Steve Axtell,
Client
"Very smart folks"

Rory Cellan-Jones,
BBC Technology
An incredibly switched on guy and the knowledge that he and his team have is second to none. On top of this, he's just a superb character that wants to help and he puts 110% into everything he does.

Yiannis Triplis,
Client
Our marketing franchise won the British Franchise Association stamp of approval before it was even launched to the general public. Today that work sits behind our upcoming #TeamDE Academy.
His approach is pragmatic and we always have actions to take away that are easy to implement. His depth of knowledge compared to more general consultants has massively helped me.

Pardip Singhota,
Client
Adam is super helpful and knows his stuff inside out. What I really liked about Adam was the fact that he is action focused and likes getting things done.

Robert Rajeswaran,
Delegate
If you need to know anything about the digital world and business or education then Adam is your man. You will not be disappointed!

Nigel Adams,
Client
Adam always nudges, encourages, challenges as that critical friend to help get the right level of content and knows how to work with you so that you are known as and seen as an expert in your own field.

Yvette Lamidey,
Client
In 2016 Adam was named as part of Marketing Week Live's Leaders’ Network

Marketing Week
Adam's approach to marketing is very refreshing.

Keith Witchell,
Client
Our digital marketing research projects have tackled areas as diverse as education, future career paths and national defence!
An inspirational presenter, very professional and down to earth. Adam presented to a room of business start-ups for us and his ability to explain the changing faces of marketing was excellent.

Rina Lakham,
Client
It's clear Adam is very knowledgeable about social media and digital marketing. He is articulate and a personable chap who keeps explanations simple so everyone in the room can understand the subject.

Ricky Chauhan,
Delegate
Even though he stepped in at the last moment, he was excellent and engaging and took over the role as if he had been there from the start. The audience loved it.

Justin Willett,
Client
In 2014 Adam was invited to become a Fellow of the Royal Society of Arts for his work in marketing.

The RSA
I found Adam's approach really refreshing, I am not IT/Media minded and to be truthful this didn't put Adam off! I now have both the confidence and know how to use my new found knowledge.

Chris Sheppard,
Client
Adam is an outstanding expert who really 'gets' our business. We now feel that we can concentrate on being the best at what we do, while knowing that Adam's team are helping us back that up.

Anne Hamill,
Client
Adam gave an amazing insight into the mind of buyers in today's modern world. We will be implementing and continuing to follow Adams guidance to help our business grow.

Baljinder Chima,
Delegate

CASE STUDY

Find out how DigitallyEngaged helped NatWest empower the businesses in their Entrepreneurial Spark Accelerator